Previously Recorded Webinars

Presenter Bio: Suzanne has a Master's Degree in Education, has 15+ Year of Experience in Project Management and Leadership. She is a Navy veteran, has worked within many different fields, has worked internationally, and commits to excellence and quality. She is a driver of change and is always looking for opportunities for growth which is what she is able to do in her current role with Tree Care Industry Association.

In this presentation, Suzanne Guzman, Director of Business Solutions at TCIA will go over each and every one of the programs that TCIA currently offers to help you grow your business.

Bill Owen, Director of Safety for Monarch Tree Care Services, presents the Best Practices on Recruiting, onboarding, and retention. In this webinar he discusses his background and expertise, shares his experiences and discuss the practices and resources needed to be successful in the areas.

• Best Practices
• Resources/Tools
• Retention
• Examples

Exploring TCIA's Wage & Benefits Survey - the one survey unlike anything else in the industry, that can give you the best insight into the climate of the Tree Care Companies around the United States. Linda Xavier will discuss how to navigate the survey, measures to ensure anonymity, and the value that this Wage and Benefits Survey can bring to your company.

Have you seen a reduced request load from clients this year compared to the past two years when sales were more easily driven by homeowners staying close to home? Have you become concerned about your backlog of work heading into winter? In this presentation, you will gain strategies to improve your sales pipeline and help avoid running short of work. You will see how a few simple steps in the selling process can help to drive additional sales and make a good year into an even better year.

Outline:

1. Marketing
2. Property Tours
3. Client connections
4. Following up on proposals
5. Setting up future sales

PowerPoint slides, open discussion, and examples of arboriculture operations executed using the 5-Part Plan.

1. Target (work to be performed)
2. Hazards & Obstacles
3. Lean (front, back and side), tree species, wood type, and condition
4. Work Plan (including tools and approved methods)
5. Escape/Retrieval Route and Emergency Response Plan

Depending on the most recent updates at the time of this webinar in September, the presenters will cover how employers can stay in compliance for the rest of 2021 and into 2022.

Power Point PDF

3 Fundamentals of marketing success:

• How to optimize your website conversion in 2021 and beyond
• The Big picture of all the online marketing channels you should be tapping into to maximize your lead flow online.
• The latest trends you need to focus on this year.
• Develop a custom action plan based on where you are at now and what you need to do now.

This webinar would be geared to anyone that works with chainsaws and the importance of cut protective footwear.

What to look for in protecting your feet and what protection you need for the job.

The presentation will cover the Why, Who and What of your business including:

• Keeping business and personal accounts separate
• Budgeting
• The differences between independent contractors and employees
• Using a company vehicle for personal use and vice versa
• Recordkeeping
• Entity Type Analysis-Understand the different business structures and help determine which type of entity is right for you
• Accounting System Setup-Basic but important tax and accounting concepts as well as basic
• use of QuickBooks Online

TCIA has been working hard with industry experts to educate and explain the laws, bills, and more surrounding COVID-19.

CAREs Act

Family Medical Leave

Cash Flow Strategies

Insurance Relate Topics by Mike Levine

Insurance Related Topics by Rick Weden

Cultivating Resiliency by Amanda Carpenter